The Offseason
Connecting K-12 student-athletes with college athletes for position-specific training
- 3wks
- product discovery & design
- 9wks
- from idea to MVP
- 3days
- till first bookings occurred

Connecting student-athletes with college athletes
For David Lopez, CEO, and Kevin Richards, Co-founder, turning a product idea into reality required the right team. They had the vision but needed a CTO to bring it to life. They approached us with a multifaceted goal not only to automate their existing manual processes but also to revamp the overall visual and brand experience.
“Thanks to our collaboration with Sudolabs, we were able to go after and sign large national partners. Sudolabs gave our platform the credibility and technology to scale across the U.S.”
The challenge
The client had manual processes, such as athlete registration and contract creation, slowing down their operations. Athlete registration required filling out forms, which were then sent to Wix administration. The administrator then manually created profiles.
The client aspired to give their product a new look and feel. We identified the necessity for clear and detailed brand guidelines.
Our approach & solution
We had a very tight deadline and a constrained budget for the release of MVP 2.0. The client had a fully functional MVP 1.0 built with WiX, but there were many manual operations needed. Our main goal in the first 3 weeks was to define the scope of the MVP 2.0 and design a visual identity including the user interface.
- Improved web application with automated features and redesigned landing page
- Complete profile management for athletes with fully automatic onboarding
- Fully automatic payout system for athletes
- Fully automatic booking system for customers
- Fully automatic refund system for cancellations
- Content & data management for administration purposes

Results
By addressing the client’s dual objectives of process automation and brand revitalization, our collaboration propelled their growth. The client expanded to Nevada, Wyoming, and San Diego and they are still expanding. The Offseason envisions reaching 200 out of 300 schools and campuses with sports activities in the US.

Tech stack